Pharma Veterans

Next Generation Marketing Skills – Asrar Qureshi’s Blog Post #1026 Dear Colleagues! This is Asrar Qureshi’s Blog Post #1026 for Pharma Veterans. Pharma Veterans Blogs are published by Asrar Qureshi on its dedicated site https://pharmaveterans.com. Please email to aq.pharmaveterans@gmail.com for publishing our contributions here. Credit: Artem Podrez Credit: Karolina Grabowska Credit: Timur Saglambilek Preamble The marketing landscape is evolving rapidly, driven by technological advancements and changing consumer behaviors. To thrive in this dynamic environment, marketers need to acquire a new set of skills. While consumer companies, rather non-pharma companies, have acquired new marketing tools and techniques, the pharma companies are still sticking to old ways of marketing, mostly.  There are no specific skills for pharma industry in marketing domain, though there are clear indicators in research and development. However, the present relationship between companies and customers ha...

Analysis – Our Biggest Weakness – Asrar Qureshi’s Blog Post #854 Dear Colleagues!  This is Asrar Qureshi’s Blog Post #854 for Pharma Veterans. Pharma Veterans aims to share knowledge and wisdom from Veterans for the benefit of Community at large. Pharma Veterans Blog is published by Asrar Qureshi on  WordPress, the top blog site. Please email to asrar@asrarqureshi.com for publishing your contributions here. Credit: Edmond Dantès Credit: Edmond Dantès Credit: Pavel Danilyuk I presented in the last post that analysis is an inherent and vital aspect of human cognition and decision-making processes. The lack of analysis, or insufficient analytical rigor, represents a pervasive weakness across numerous domains, hindering effective decision-making, problem-solving, and progress. In this post, I would like to make the point that analysis is our biggest weakness, what are its implications, why it is so, and what can be done to improve the status. Statement of Weakness Whenever it come...

The Critical Importance of Analysis – Asrar Qureshi’s Blog Post #853 Dear Colleagues!  This is Asrar Qureshi’s Blog Post #853 for Pharma Veterans. Pharma Veterans aims to share knowledge and wisdom from Veterans for the benefit of Community at large. Pharma Veterans Blog is published by Asrar Qureshi on  WordPress, the top blog site. Please email to asrar@asrarqureshi.com for publishing your contributions here. Credit: RDNE Stock project Credit: Karolina Grabowska Credit: Karolina Grabowska Facts do not cease to exist because they are ignored – Aldous Huxley (Writer) Good and solid analysis and a formal way of looking at a problem are the core ingredients of good decisions – Colin Powell (Ex. Secretary of State, USA) Analysis, an intellectual process involving discerning examination and systematic dissection of information, is pivotal in academic research, decision-making, problem-solving, and strategic planning. We shall explore the foundational significance of analysis, and ...

Employees Data Collection – Need for Responsible Data Practices – Asrar Qureshi’s Blog Post #846 Dear Colleagues!  This is Asrar Qureshi’s Blog Post #846 for Pharma Veterans. Pharma Veterans aims to share knowledge and wisdom from Veterans for the benefit of Community at large. Pharma Veterans Blog is published by Asrar Qureshi on  WordPress, the top blog site. Please email to asrar@asrarqureshi.com for publishing your contributions here. Credit: Antoni Shkraba Credit: Digital Buggu Credit: This is Engineering If we ask any organization here if they are ‘collecting’ employees data, they will flatly say no. They will be right in their understanding because the organizations believe they are ‘recording’ available data, not ‘collecting’ it. This may be a fine difference, but it is critical. When the organization understands that they are collecting employees data systematically, they become liable for its security and protection. If they think they are only recording available in...

Data – Blessing or Bane? – Asrar Qureshi’s Blog Post #843 Dear Colleagues!  This is Asrar Qureshi’s Blog Post #843 for Pharma Veterans. Pharma Veterans aims to share knowledge and wisdom from Veterans for the benefit of Community at large. Pharma Veterans Blog is published by Asrar Qureshi on  WordPress, the top blog site. Please email to asrar@asrarqureshi.com for publishing your contributions here. Photo Credit: Christina Morillo Photo Credit: Scott Webb Photo Credit: Tima Miroshnichenko We have taken rather long time to get used to and comfortable with the data. It is not that we were not collecting data, we had been doing it since long, however, we did not know what to do with it, or how to use it. In many cases, the concerned people did not want to use data collected digitally. Few glaring examples will show our deliberate aversion to use of data.  Safe city project was launched several years ago, and cameras were installed at strategic spots in major cities. Many a ...

5 Key Insights from World Economic Forum Future of Jobs Report 2023 – Asrar Qureshi’s Blog Post #806 Dear Colleagues!  This is Asrar Qureshi’s Blog Post #805 for Pharma Veterans. Pharma Veterans welcome sharing of knowledge and wisdom by Veterans for the benefit of Community at large. Pharma Veterans Blog is published by Asrar Qureshi on  WordPress, the top blog site. Please email to asrar@asrarqureshi.com for publishing your contributions here. Photo Credit: Ivan Bertolazzi Photo Credit: Tara Winstead Photo Credit: ThisisEngineering The World Economic Forum (WEF) has recently released its Future of Jobs Report 2023, providing crucial insights into the rapidly evolving global job market. The report highlights five key insights that every business leader, HR professional, and job seeker should know to stay ahead of the curve. As we move towards an increasingly digital future, understanding the trends and demands of the job market is critical for success. The WEF report provides...

The Future of Work – Choosing a Career that Will Stand the Test of Time – Asrar Qureshi’s Blog Post #805 Dear Colleagues!  This is Asrar Qureshi’s Blog Post #805 for Pharma Veterans. Pharma Veterans welcome sharing of knowledge and wisdom by Veterans for the benefit of Community at large. Pharma Veterans Blog is published by Asrar Qureshi on  WordPress, the top blog site. Please email to asrar@asrarqureshi.com for publishing your contributions here. Photo Credit: Anna Nekrashevich Photo Credit: fauxels Photo Credit: Sarah Chai The world of work is changing at an unprecedented pace. COVID-19 pandemic accelerated the shift towards remote work and digital transformation, making it clear that the ability to adapt to new technologies and work environments is critical for long-term success. Automation, artificial intelligence, and other emerging technologies are transforming the job market, and many traditional jobs are becoming obsolete. However, these changes are also creating new...

When Shall Pakistan Pharma Industry Start Using Data? – Part 3 – Asrar Qureshi’s Blog Post #777 Dear Colleagues!  This is Asrar Qureshi’s Blog Post #777 for Pharma Veterans. Pharma Veterans welcome sharing of knowledge and wisdom by Veterans for the benefit of Community at large. Pharma Veterans Blog is published by Asrar Qureshi on  WordPress, the top blog site. Please email to asrar@asrarqureshi.com for publishing your contributions here. Photo Credit: Kindel Media Photo Credit: Ivan Samkov Photo Credit: Pavel Danilyuk Use of data is our critical weakness. To correct this weakness, we first need to exercise to collect proper data, learn to analyze it properly, and then have the heart to take data-based decisions. What should be done to improve this situation?  Let me start by saying that the industry does not have the choice to ignore data any longer. Much has changed since the beginning of COVID19. The world has undergone unexpected changes in the last about three and ...

When Shall Pakistan Pharma Industry Start Using Data? – Part 2 – Asrar Qureshi’s Blog Post #776 Dear Colleagues!  This is Asrar Qureshi’s Blog Post #776 for Pharma Veterans. Pharma Veterans welcome sharing of knowledge and wisdom by Veterans for the benefit of Community at large. Pharma Veterans Blog is published by Asrar Qureshi on  WordPress, the top blog site. Please email to asrar@asrarqureshi.com for publishing your contributions here. Photo Credit: Tima Miroshnichenko Photo Credit: Rodnae Production Photo Credit: Mikael Blomkvist Market research also includes market feedback. 1. Feedback on own marketing campaigns 2. Feedback on market happenings 3. Feedback on competitor activities The effort to get feedback on all three counts though sales teams has been going on since a long time, however, the success have never been achieved. The sales teams are the ones who implement campaigns and plans designed by marketing team. They are also supposed to provide feedback on ...