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Are Pharma Companies Adjusting to COVID Era? – Part III – Blog Post #421 by Asrar Qureshi

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Are Pharma Companies Adjusting to COVID Era? – Part III – Blog Post #421 by Asrar Qureshi Dear Colleagues!  This is Pharma Veterans Blog Post #421. Pharma Veterans welcomes sharing of knowledge and wisdom by Veterans for the benefit of Community at large. Pharma Veterans Blog is published by Asrar Qureshi on WordPress, the top blog site. Please email to asrar@asrarqureshi.com for publishing your contributions here. We take a break from the 'Story of a Pharma Salesperson’ and move on to other topics. We shall return to it again later. Continued from Previous…… In this last part, we conclude our discussion on this topic. The other method of planning is to think in short-term, medium-term and long term. We can generate some basic ideas around these. It may be treated more like a blueprint.  SHORT TERM In the here and now, agility is the key.  • All marketing tactics should be short, rather immediate term. Investments, if any, should be done with the same view. Rather than ...