Ten Tests of Strategy by McKinsey – Asrar Qureshi’s Blog Post #1136
Ten Tests of Strategy by McKinsey – Asrar Qureshi’s Blog Post #1136 Dear Colleagues! This is Asrar Qureshi’s Blog Post #1136 for Pharma Veterans. Pharma Veterans Blogs are published by Asrar Qureshi on its dedicated site https://pharmaveterans.com. Please email to pharmaveterans2017@gmail.com for publishing your contributions here. Credit: Mikhail Nilov Credit: RDNE Stock Project Preamble Strategy making is a necessity but in certain corporates, it becomes a favorite pastime among senior managers. There are uncountable strategy meetings, workshops, working groups etc. The strategies that emerge are many a times repeat of the old ones with different words and emphasis on ‘more of the same’. For example, last year we spent one hundred million on customer services, this year we should spend 200 million. Very rarely, new ground is broken. Strategy is a roadmap of the future and must be separated from tactical plan. The frameworks for developing strategy are different. When a strategy ...