Five Important Shifts in Consumer Behavior – Asrar Qureshi’s Blog Post #1309
Five Important Shifts in Consumer Behavior – Asrar Qureshi’s Blog Post #1309 Dear Colleagues! This is Asrar Qureshi’s Blog Post #1309 for Pharma Veterans. Pharma Veterans Blogs are published by Asrar Qureshi on its dedicated site https://pharmaveterans.com. Please email to pharmaveterans2017@gmail.com for publishing your contributions here. Credit: bi ravencrow Credit: Polina Tankilevitch Credit: Vitaly Gariev Preamble This blogpost takes insights from a recent Boston Consulting Group article. Link to the article at the end. The Consumer Has Changed: Five Shifts That Will Reshape Growth For decades, companies have built growth strategies around relatively familiar assumptions: consumers want lower prices, households are built around families, brands influence purchasing decisions, advertising creates awareness, and people make buying decisions largely on their own. Those assumptions are becoming less reliable. Consumers are changing not simply what they buy, but how they live, wha...